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Should the Rox Medley be the new single?
24 replies
ncurran said on June 27, 2006 07:24:
OK, I’m playing devils advocate here, and thinking specifically of the UK market, though the same might be said for other countries as well i suppose.
Roxette are releasing a GH, the purpose of the first single is to promote the album right? If the single is an original song, i can almost guarantee you that it will either sink without a trace, or wont even get a release....not because it isnt good, but because UK radio and even their record company are not really interested in new roxette material, and it wont get the promotion it needs.
We already saw the success that the FLAF and LTYH remixes (or in the case of LTYH, a cover) did. At least the Rox Medley might get some play in the clubs and some local radio stations. The difference is that their is some kind of nostalgia towards it and i think the media would give it more exposure....which is of course what you need to promote a GH.
So what do you think?
n-Somnia said on June 27, 2006 07:58:
I can’t see why it shouldn’t be included in the Rox Box or the new greatest hits compilation, as an added bonus...
ally77 said on June 27, 2006 07:59:
I think it would make a great release for the UK market.... good idea Neil!
rox-kuryliw said on June 27, 2006 08:49:
ow lord no way !. i would make an ok b-side. i just prefer 1 song remixed at a time.
ncurran said on June 27, 2006 08:59:
As i said i am playing devils advocate...purely from a commercial point of view...i think the medley would be more successful in promoting the GH (at least in the UK)
pwbbounce (moderator) said on June 27, 2006 10:21:
Yes and No. I think that the single should perhaps be a double a-side. I’d much prefer a new track to be the lead single, but i agree that it probably wouldn’t get any promotion. At least if it’s a double a-side then the opportunity to play the medley is there.
abysmo said on June 27, 2006 10:43:
If there will be good promotion and new single will be strong, there´s no needing any remixes or medleys. But we all know what EMI could do. Hope that they don´t kill this new singl promoting Greatest Hits album with only old hits.
RobS said on June 27, 2006 11:37:
Double A-side is a good idea. Only reason i would say it would be better to release the Rox Medley, is that it’s probably easier to “sell” being that they’re songs people are familar with, rather than a new song, which depending on the push it gets from EMI may or may not do well.
I’d say the Rox Medley would be the way to go here in Australia as well. Their recent singles haven’t done anything, but the LTYH cover hasn’t done too bad, so i could see the Medley working.
You would hope that they would put it in the RoxBox somewhere... maybe on the disc with the Crush On You remix’s :-p
tavo said on June 27, 2006 12:28:
i think this medley could do on radio stations quite well. i like the idea of releasing a double a side. do you remember what happened in 1995? you don´t understand me ( a new track at that time) was released in the uk, but almost at the same time the look ´95 remix single came out. and none of the versions included in that single were included in DBUGTTC, so why promoting an album with a song which is not even included in such an album? commercial reasons! here it´s the same, whether the medley is included in the album or not, i think it would be great to be able to listen to it on the radio. especially the part where IMHBL arises, what a great version, i wish there was a full remix to that song!
ncurran said on June 27, 2006 12:42:
crashroxer, joyrider, erweetiran, thankyou for your valuable contributions to the discussion.
Secretkeeper81 said on June 27, 2006 12:58:
I don’t know what things are like in the Uk, but if I consider my own personal music tastes, I’d hate it to be released as a single!
onlywhenidream said on June 27, 2006 13:33:
No way should this be released for the UK. If I remember correctly, and I do ’cos I was here, The Look ’95, despite getting okay airplay in the UK still didn’t do anythng on the charts. It’s not that the song isn’t good enough, it’s just that, well it’s an old song.
No serious radio station is going to play a song that is just a mix of five or six other songs - they will slate Roxette saying that they are just trying to cover all of their bases and trying desperately to get some airplay.
i think that Roxette are better off releasing one of the new songs (providing it is an ’up-tempo get your rox-off’ song) and sell it in on the strength of that. I would prefer Roxette to have failed entering the UK charts on the strength of new material rather than ANOTHER remix/ rerelease of older material.
IMHO.
Mat
ncurran said on June 27, 2006 13:38:
If i remember correctly The look ’95 got to nr 28, and when YDUM was released it only made #42. The fact is that a new release from Roxette is going to flop in the UK. The medley might at least make the charts
rox-kuryliw said on June 27, 2006 13:59:
id rather have a roxette dance version of IMHBL made and released BY roxette before anyone does it.
tavo said on June 27, 2006 14:34:
i agree. IMHBL remix as single! regarding the fact that medleys aren´t played on radio stations as a way of promoting an album, what about madonna´s GHV2? that album didn´t feature any new songs, so she released a medley (which by the way was no included on the album) and regardless what happened in the charts, it got people´s attention. the only difference is that she included old and new hits in that medley. there was even a video to it. roxette should do the same.
Room_service said on June 28, 2006 03:03:
“The look ’95 got to nr 28, and when YDUM was released it only made #42...”
Well, a lot of people got the album, where YDUM was included. I guess The Look ’95 got higher because people was “forced” to buy the single in order to get those remixes. That’s very important too. I guess the history would be different if The Look ’95 was included on the compilation too.
Regarding The Look ’95, I was playing the single the other day. The “Chaps” remixes are awesome (specially Donna Bass). But the ones by Rapino... I never liked them, they ruined the song...
ncurran said on June 28, 2006 08:03:
YDUM never got any airplay, was not featured on TV. Luckily Roxette just had a big enough fanbase at that stage for it just to miss the top 40. The new single will be the same, there will be no airplay and noone will know the song, and indeed EMI will probably not even release it here. If they do I am not even sure if it would reach the Top 75. The Look ’95 also never got any airplay as far as i can remember, but it sold off the back of the name alone
The Rox Medley on the other hand is at least songs that people know already. I doubt it would get radio airplay, but might get picked up by some of the cable video stations, and might even get some club play. It certainly has a better chance of being a hit than a new song. Thats why I looked at the recent success of the dance versions of LTYH and FLAF...what about the last original single....that would be ATAY...what happened there? or opportunity nox? EMI didnt even bother releasing that one.
chrisjankunas said on June 28, 2006 08:13:
I actually read somewhere that Rox were going to promote ATAY in the UK but couldn’t when Marie got ill which is why the single kind of fell through without any notice !
onlywhenidream said on June 28, 2006 11:53:
@ ncurran
re: The Look ’95 getting to number 28: I rest my case.
ncurran said on June 28, 2006 12:04:
but 28 is a lot better than most roxette singles over the last 10 years. The only one that has done better is WICF.
crashroxer said on June 27, 2006 07:57:
NO!